KENILWORTH - CAPE TOWN, WC

Digital Campaign Manager

Pick n Pay · Posted 3d ago

7 SOURCES

It's fun to work in a company where people truly BELIEVE in what they're doing! Pick n Pay has an opportunity for a dynamic digital marketing campaign manager. This role will be responsible for planning, overseeing and executing compelling, digital marketing campaigns for the Pick n Pay business that meet stakeholder objectives and are in line with the agreed business and brand objectives. We’re looking for someone organised, strategic and passionate about Digital Media marketing who will be a key resource for the running of digital campaigns across the trade portfolio. This candidate will also oversee a group of digital marketing campaign managers across various other portfolios. MINIMUM QUALIFICATION: A degree or diploma in marketing MINIMUM EXPERIENCE: Two to five years’ experience in a project manager/campaign manager role preferably in a digital agency or retail environment dealing with multiple projects and clients simultaneously Experience working on digital campaigns involving multiple advertising and/or digital agency environments in a collaborative manner Ability to work under extreme pressure, and quickly but accurately In-depth understanding of digital marketing best practices COMPETENCIES REQUIRED: Excellent verbal and written communication skills and a good eye for design Problem-solving and analytical and strategic thinking skills Process development and implementation People management and influence Task oriented and deadline driven Capability to handle multiple tasks and ability to prioritise Pro-active approach to business initiatives. Strong sense of accountability and operational excellence. Ability to work as part of a team KEY ACCOUNTABILITIES: Oversee and implement integrated digital marketing campaigns end-to-end. Develop detailed digital campaign project plans, including campaign goals, messaging, call to action, marketing distribution channels (social, web, mobile, paid media, etc) and schedule Manage the campaign implementation, budget management tracking and measurement of digital marketing campaigns Brief and oversee the work of internal and external agencies, such as designers, copywriters, etc who will deliver campaign activity/creative Oversee the work of other campaign managers in the department Scrutinize campaign copy and creative produced by studio, for adherence to campaign collateral and the brief Ensure that the Pick n Pays brand and identity is adhered to in campaigns and in all communication channels Deliver regular reports of campaign results, including web and email analysis and evaluation of KPIs Maintain regular measurement of the ROI of campaigns Ensure accuracy of marketing materials and provide formal sign from stakeholders Strategic input within marketing, business, and digital media areas CLOSING DATE: 2 October 2026 If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! Discover who we are

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Pick n Pay (picknpay.wd3.myworkdayjobs.com)

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